18th May 2021

Raise awareness of Hype’s face masks in response to market changes and drive increased clicks & revenue.
When the odds are down, it’s crucial to adapt! During the Covid 19 pandemic, Conversion Digital worked closely with key editorial publisher partners to generate awareness of Hype’s newly launched face masks to continue to generate sales in times when the market declines.
Conversion Digital placed a heavy focus on Hype’s “lockdown friendly” products, predominantly face masks, with key editorial publishers-leading media outlets such as Glamour, Mirror, Independent, and T3 subsequently featured Hype and surpassed all other affiliates by 50%.
82% New customer sales

